SmartSpots™ Advertising Research

Measure the effectiveness of spots on your station versus competitors in radio and other media.

• Create opportunities for providing value-added research for big clients
• Use this as a vehicle for non-traditional revenue
• Measure ad effectiveness, recall, perceptions of the brand and the category
• View perceptions of the brand pre- and post-campaign
• Ask us about our 5 Cs technique in measuring ad effectiveness